Pressed Juicery / Del Amo Mall
Role: Lead Designer
Contributions & Deliverables:
Original concept
Materials and FF&E selection
Space Planning
3D modeling & renderings (Casework design & development)
Lighting design
Visual merchandising
Grab & Go Addition Concept
Expanding their product offerings in-store, Pressed Juicery asked Displayit with help to develop a prototype of a grab-&-go snack section for their Del Amo Mall location in Torrance, CA. Featuring a new, accessible cold-case and shelving for snack, ready-made juices, and bowls, the retail section would bring in new customers with an assortment of healthy food on-the-go.
They needed a solution that matched the minimal fresh aesthetic already within their stores. Leaning on their existing white oak signage, and minimalist store palette, I proposed 3 iterations of vertical slat paneling. With the oak at the forefront, all hardware featured matte black finished metal, globe pendant lighting drew customers to the corner, and an adjustable shelving system with storage below allowed for customization.
